Sun Zhengquan is the best to do the lights (Figure)

On August 6, the reporter was going to interview Sun Zhengquan, general manager of Jindal Lighting. When the reporter came to the Jindalai headquarters in Henglan Town, Zhongshan City, the sky was raining, but it quickly stopped, making the whole air so fresh and natural. Before interviewing Sun Zhengquan, the reporter went to his production workshop and visited every production process. He learned that the enterprise that is made by the exporter is extremely strict with the product quality requirements, but the understanding of the leading figures only stays at others. At the description stage, according to people who have dealt with Sun, he is amiable and approachable, simple and pragmatic.

When the reporter arrived at Jindalai Lighting Headquarters, a clerk told Sun that he was interviewing a candidate and asked the reporter to wait a moment. Just waiting for the gap, I saw the corporate leadership structure picture attached to the wall, and found that this part of marketing is personally captured by Sun. When Sun Zong came to the front, the reporter was still touched by his unique gentleness and kindness. He showed wisdom between the simple talks. The first sentence was, "Let you wait, interview for a job." Talents are the foundation of enterprise development. They have to pay attention to him. He is a professional from the 1st accounting profession. The cherished degree of talents has given reporters a preliminary understanding. In the following interviews, reporters’ opinions on Sun’s people. The understanding gradually became clear.


Sun Zhengquan is checking products


I want to do the light and do the best light!

In March 1998, Sun Zhengquan established Jindalai Lighting. It has been 9 years since he was, but he has been playing in the lighting industry for 15 years. What was he doing in the first six years? Why did you choose to produce lighting? In 1992, Sun Zhengquan was selling lamps in Chongqing. He never thought about producing lighting. He had an occasional opportunity to give him the idea of ​​“must do the best lighting products”. This concept also laid the foundation for Jindalai’s quality. The tone of the company, for the occasional opportunity, Sun Zong still remembers.

“At the time, I was a lighting dealer in Chongqing. One time, a guest came to choose a lamp. Suddenly a crystal lamp fell and injured the guest. It took more than 8,000 yuan to finish the matter with the guests. However, when I will When they were reflected to the manufacturers, they said that this is not a product problem. We did not hang up, they did not take any responsibility." Sun always fell a dumb and ate Huang Lian to have a hard time! Obviously, the quality of the connecting rod is not thick enough to withstand the weight, but I have to admit that I am unlucky, and comfort myself. This light is on the guest, not on the head of the guest. Otherwise, it may hurt to be safe! Although I am comforted by myself, the strength of my heart can never be released. "The lamp falls down and hurts people. It is not the fault of the lamp. It is the fault of the lampman." With a persistent love for the lamp, the day In the evening, Sun did not sleep for a night, and secretly made up his mind: "I can't just sell lights, I want to make lights, do the best light 1

After some preliminary research, the factory finally chose the ancient town with convenient transportation and various production accessories. In March 1998, Jin Dalai lighting was born in the lively firecrackers! At the beginning of the establishment of the factory, Sun Zong positioned the products in the high-end market. With excellent quality and novel style, Jin Dalai gradually ushered in a batch of foreign customers, and they were out of control, from Italy, Britain, France, Greece. Orders from other countries have come to the forefront, so that Jindalai, which has just started, has laid a solid foundation for future development!

Quality requirements can't be loose

Sun Zhengquan has strict requirements on product quality. He knows that doing business with foreigners, with excellent product quality, you have the right to speak! Last year, in order to actively respond to the ROHS environmental protection directive proposed by the European Union, the company spent a lot of money to purchase ROHS detectors in the lighting industry and set up a ROHS testing team to test all raw materials and set a goal to meet customers' HSF (international non-hazardous substances). Claim! Jin Dalai also purchased a salt spray test machine, which is mainly used to test the electroplated parts. Every requirement for the electroplated parts is tested, but the requirements of the off are all returned and re-plated. Never let any unqualified products pass. The customer guarantees that the plated parts will not rust 100% in two years. That is to say, from the purchase of raw materials → the acceptance of electroplating and painting parts → the various processes of production and processing → assembly and assembly lines, there are full-time QC personnel online inspection and monitoring. For each workshop worker, the “lower process is the purchaser of the previous process” is implemented, and the system is implemented. And strictly implement the national 3C standards, ISO9001: 2000 quality management system, CE certification and ROHS environmental protection directive requirements, the electrical safety of lighting products as a top priority.

Whoever knows the hardships along the way, it is precisely the strict requirements for quality, the employees are already familiar with Sun’s temper, and the work involved in product quality is not too slow! The principle that quality can't be sloppy is to pay a painful price to form a heart! Ms. Kang, a member of the company's supply class, recalled, "Last year, we made a batch of floor lamp polished in the second class. When it was thrown, it was a bit unsmooth. It was discovered by the careful Sun. He immediately asked us to still go into the garbage. When the waste was disposed. We were dumbfounded at the time. It was really heartbreaking to look at a large number of parts. In addition, this is a large batch of orders, eager to ship to customers, so the loss caused to the company is huge. So when Sun’s departure left, the lights were quietly checked back, but Sun always found it and threw it into the garbage. “After that, all employees know that quality is the first, even if it’s not perfect. Rework or scrap is required.

Waiting for the employee to be like a family

Sun Zhengquan, who is extremely strict at work, stays at work as a family member! Sun Zhengquan often said that in the production area, you must be able to play the spirit can not be negligent, especially your own safety, we must pay attention to, we are good friends after work! In order to motivate those excellent employees, he often brings back some small gifts from abroad to reward everyone. During the interview, an employee smiled and said with a set of nail clippers. "This is a small gift that Sun Zong brought back from Germany. It is said to be a set of 8 dollars. After we got this, we are all beautiful. CEOs recognize my work 1

"Sun always spends basketball with us. He has good technical skills and strong organization. He wins with him. He also gives us all the people present to drink mineral water. It feels like a cool one workshop. The staff happily told the reporter. The technical class Mr. Guo was even more excited to say that "Sun always pays great attention to the improvement of our quality and skills. We often send employees to the consulting company to study; ask experts and professors to come to the company to attend classes. I also bought many cutting-edge teaching CDs to organize our study. Now we have studied Yu Shiwei’s "Effective Communication", "Building a Professional Team", Li Jian's "Cut Cost", Professor Jin Zhengkun's "International Etiquette" "Mr. Li Qiang's "Automatic Spontaneous", etc." Many employees said that they can work together with Sun to learn new things!

Invited to enter the Frankfurt Exhibition Brand Pavilion

Sun Zhengquan came to the field of lighting production with the concept, and he did not dare to neglect from quality to image. After 9 years of hard work, he was finally recognized by world-class exhibitions. During the 2006 Frankfurt Lighting Fair, the organizers took the initiative to invite Jin Dalai to participate in the World Brand Pavilion. This is a high honor for domestic lighting companies. At the time, Sun Zhengquan was not excited, but rather Calm, because he knows that he has done it through his own efforts, and he is naturally rewarded and respected! Being able to enter the brand hall indicates that the company is recognized. It is a place where world-class giants gather. It can be exhibited at the same time as world famous brands such as Philips, GE and EGLO. A sense of pride is born, and Chinese lighting companies also have the strength to enter. Brand Pavilion, China's lighting companies also have the strength to stand on the same competitive stage as the world's top lighting brands!

Sun Zhengquan: General Manager of Jindalai Lighting; Executive Vice President of Lighting Appliance Branch of Guangdong Chamber of Commerce in Sichuan; engaged in lighting industry for 15 years, owns two famous brands of kingdery (foreign) and Jindalai Lighting (domestic).

Quotations: I believe that the next process should treat the next process as a customer, and the next process is the purchaser of the previous process, so that the upper and lower processes will bear their respective responsibilities and jointly do the quality!


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