The first year or resentment? 2016 TV industry "seven most"

2016 TV industry seven most

The most balanced high-end TV in 2016 - Samsung KS9800

The back design also leaves no regrets

4200R Gold Curvature

It's a TV, it's an artwork

The most comprehensive TV in 2016 – Sony Z9D

Dynamic Backlight Master Edition - Individually controlled by each LED light source

X1 image processing chip advanced version - a comprehensive upgrade of picture quality

The most expensive TV in 2016 - LG OLED77G6P (189999 yuan)

ULTRA HD PREMIUM Certified

Excellent black performance, truly feel the silence of the universe

LG G6P has exceeded the look of people in traditional TV

The coolest TV in 2016 - Philips Ambilight (65POD901C/T3 TV)

LED light strips designed on the back of the TV

Adjust the atmosphere while also reducing eye fatigue

The back of the TV is integrated with a scene light source, which can provide different colors of TV walls according to specific TV scenarios, creating a wide visual field like a big screen, which brings interesting and vivid visual experience to TV viewing. Thanks to the extremely user-friendly design of Ambilight, this series of TVs by Philips was hailed as a TV with its own light. This unique design was also considered by us as the most feature-hungry television in 2016.

NO.5 The fastest-growing TV brand in 2016 - Micro-whale Throughout 2016, Internet TV can be said to be very hot, and competition is fierce. As an Internet brand that has been established for only one year, the microwhales have already launched 12 televisions. No one has seen more than Xiaomi, LeTV or traditional brands. At the same time, every product launched by Microwhales is very powerful, especially the newly introduced 78-inch large-screen TV, which is currently leading in terms of materials, design, technology, appearance, system, content, service platform, and price competitiveness. product. During the period, its products won two titles, once at a double-eleven, and the only 55-inch model won the championship of the same category. At 6.18 in 2016, the Microwhale 43-inch 4K product once again topped the list.

NO.5 The Fastest Growing TV Brand in 2016 - Micro Whale

The most important aspect of Internet TV is the richness of content. Microwhales invested hundreds of millions in establishing a content library. As of now, it has 100,000 episodes and 10,000 movies, and it is still updating and iterating at a rate of 1,000 each year. These categories include TV debuts of TV dramas represented by Joyous Songs and Criticism. In addition, NBA, Super League and other sports events broadcast rights as well as China's new song and good Chinese songs as the annual hot variety show, etc., have become the difference between the micro-whale platform content.

Micro whale content platform has achieved differentiated competition

At the same time, on November 1st, 2016, there was official news that Almighty Godfather Chen Weilu will formally serve as the spokesperson for the new brand of microwhales and will carry out a series of in-depth cooperation with him to jointly interpret “micro-whale TV, let you see Endless "new brand yearning. As the new brand spokesperson for the micro-whale TV, the image of William Chan has always been the sun's handsome, so it is deeply loved by everyone. The image of William Chan coincides with the brand value of Micro-Whale TV, and it also becomes the opportunity for this new brand cooperation.

Weiwei Chen served as a spokesperson for the brand of micro whale

Micro whale also has its layout in the VR field. As the leading VR video content platform in China, the micro whale VR business covers the VR terminal development, manufacturing, film and television drama production, software products and platform development and operation. It is a collection of hardware products, software content, Content platform in one of the entire ecological technology companies. The micro-whale VR promoted and distributed the live VR content of the Faye Wong concert and gave full play to the industry’s leading technological advantages and rich practical experience. It opened up access to the Internet and new media and overturned the traditional concert venue and number of people. Limitations.

Faye Wong's “Wonderful One” concert, Live Streaming of the Little Whale VR

Only one year after its establishment, the micro-whales have been able to gain in all fields, making it the fastest growing TV brand in 2016.

NO.6 2016 Hottest Display Technology - HDR
In 2016, both the traditional TV brands and the emerging Internet TV brands almost all made HDR one of the main targets. For your own flagship product, if you do not mention HDR, you are too embarrassed to call it a high-end product. It happens that this year is also a year for OLEDs and quantum dots to mature. At this stage, we will see OLED+HDR TV, Quantum+HDR TV, and 4K+HDR TV. The addition of HDR also provides more possibilities for their quality performance.

The most popular display technology in 2016 - HDR

Why is HDR so hot this year, but not other display technologies? In fact, regarding the current video quality, there are five very important dimensions. I believe we will have some understanding. They are resolution, color gamut, grayscale, frame rate, and SDR, respectively, which have basically matured enough for the first four dimensions. The dimensional SDR standard has not been welcoming innovation for 50 years (most TV products currently Still stuck in the HDR standard, until the emergence of HDR ushered in a turnaround.

The emergence of HDR makes the development of video formats more complete

The birth of HDR re-planned the research direction of video shooting, codec and imaging. In a strict sense, HDR is a standard and cannot be simply understood as a technical means. The most direct effect of HDR technology is the deeper black display and more details, but it can be improved to a more realistic brightness in terms of brightness. It can provide users with a more layered picture and more time to see. To the details. The improvement is so obvious and HDR is a direction to be developed. This is why so many manufacturers have used HDR as a gimmick and development target this year.

Future HDR film sources will be more abundant

Although HDR sources are relatively scarce, Warner Bros., Penguin Pictures, Amazon, Netflix, and Dolby, etc., are making research and development in HDR content, and HDR sources will be more abundant in the future. At the same time, even watching ordinary SDR film sources, HDR TVs have the advantage of better picture quality than ordinary SDR TVs. The advantages of HDR TVs will become even more apparent as the sources continue to follow. Another point is that we mentioned before, in order to experience the effect of HDR games, TV is the best choice for terminal display.

NO.7 The most significant event in the TV industry in 2016 – Hon Hai’s acquisition of Sharp’s biggest event in TV circles in 2016, but also the biggest impact on the industry, is nothing more than Hon Hai’s acquisition of Sharp’s major events. In fact, starting from the beginning of 2016, Hon Hai’s acquisition of Sharp’s heavy news has spread widely in the industry. In April 2016, Hon Hai and Sharp officially signed an aid agreement. This century of marriage can be described as twists and turns, Hon Hai has repeatedly failed to raise the alarm, but ultimately with full sincerity, and ultimately hold a beautiful return, and the acquisition of the entire display industry is also a huge impact.

2016 TV industry's most significant event - Hon Hai's acquisition of Sharp

Under the leadership of Sharp New President Dai Zhengwu, the internal and external reforms he led have revived this century-old company. At the same time, in order to master the upstream discourse rights, Gou established a business plan called “Eyeball Project” within Hon Hai Group. The plan is intended to integrate all eye-related parts and components including touch screens and display screens. This plan undoubtedly used Sharp's R&D, technology, and manufacturing advantages in the solar and LCD panel fields. It made an important layout for Foxconn's processing of Class 3C products and also reflected the value of Sharp.

Sharp revives after being incorporated into Hon Hai

During the double-digit period in 2016, Sharp TV returned strongly. In just 24 hours, Sharp's TV sales have broken 620 million yuan, creating the largest number of Tmall's twin 11-inch TVs, Suning's first black sale, and sales of 70-inch TVs breaking 10,000. miracle. On the occasion of the double .11 sales victory, Terry Gou said on the interview that under the Foxconn manufacturing process blessings, Sharp's products are changing the "noble and expensive" problem in the past. Now it is "noble and inexpensive."

Sharp's goal in 2017 is to sell 10 million LCD TVs worldwide

Under the leadership of Gou Ming-Ming, Sharp has returned to the people's attention. No matter in the aspect of business strategy or product layout, Kuok Sharp has made remarkable changes. Sharp had become the world’s first LCD TV shipment from 2003 to 2007. After hitting a record high of 14.82 million units in 2010, shipments declined to 5.82 million units in 2015. Sharp’s sales target for 2017 is 10 million units. It is believed that under the leadership of Hon Hai, Sharp will be rejuvenated.

Written at the end:
In 2016, the entire television industry was buzzing, and joint ventures, domestic brands, and internet brands were making concerted efforts. The competition was extremely fierce. On the basis of image quality, content services have also become the main development direction. The two display technologies, OLED and quantum dots, which symbolize the future, have also achieved steady development this year. It is expected that LCD TVs will be further suppressed in 2017. This year's "Seven Most Valuable" inventory won all the products and events worthy of attention in 2016. At the same time, Bo's music was also a detailed review of the television industry throughout the year.

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