The tens of seconds of advertising before online video is one of the main profit-making methods for many video websites, so ordinary users cannot skip these ads.
However, a new policy announced by YouTube recently made users very happy.
Google announced that the company’s video site, YouTube, will no longer broadcast uninterrupted 30-second ads starting in 2018.
Google is adjusting its video service advertising model to focus on developing shorter, more interactive advertising.
"We will be dedicated to providing online users with a better advertising experience. As part of this, we have decided that since 2018 we will no longer support 30-second ads that cannot be skipped, and will focus on the development of benefits for users and advertisers." Mode," Google said in a statement.
However, ads that cannot be skipped will not completely disappear. YouTube launched an unquenchable 6-second “buffer†ad in April last year, and the company has not announced the suspension of 15 or 20 second ads that cannot be skipped.
Not only that, it is unclear at this time whether YouTube will specifically disable 30-second ads that cannot be skipped in 2018.
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