Facebook user saturation, slowing growth

Facebook user saturation, slowing growth

The latest data released by the market research company Global Web Index shows that although Facebook's monthly active users have reached 1.35 billion, the growth rate of its new users is slowing down and may have reached saturation.

In the past six months, Facebook’s monthly active users have only grown by 2%, while Tumblr, another light blogging platform, has grown by 120%. Overall, Facebook’s total subscriber growth is only 6%. Instagram, LinkedIn, Twitter, YouTube and even Google+ are all growing faster than Facebook.

On the mobile side, users who use Snapchat immediately after reading increased by 56%, ranking behind Facebook Messenger and Instagram. This data also shows that Facebook has made significant achievements after separating Messenger. At the same time, Facebook has also gradually shifted its energy to other small applications, hoping to develop more services independently. Industry insiders pointed out that Facebook is facing major challenges, the United States and the United Kingdom, half of the users have reduced the use of Facebook (64% of young people ). The data shows that today’s users’ emotions when using Facebook are much more negative than before.

However, the slowdown in the number of new users cannot hide Facebook’s size and strength. According to data released by the International Telecommunication Union, the total number of Internet users in the world has reached 3 billion. Facebook’s 1.36 billion monthly active users mean that more than a third of Internet users worldwide are using Facebook.

According to the Global Web Index, except for China, four-fifths of all Internet users in the world have Facebook accounts. The percentage of Latin American countries is even higher—more than 93% of respondents claimed to have a Facebook account. About half of the users who claim to have a Facebook account said they use the service every month.

Via In Pad PCB
What is Via In Pad? In shortly,via in pad is the via holes are at the SMD pad.The vias are very small,usually under 0.3mm.Why and how? First is there is no enough space to layout,you have to put the vias and holes closer even together.Second it helps thermal management and for high frequency boards,it may help improve signals.
Because the SMD pads are for SMD components loading,so the solder can not flow to inner layer or the other side when assemble.That is the most important for via in pad board.
How PCB manufacturers like us to do via in pad board? We will fill all vias with non-conductive epoxy and plate copper over it ,so the vias are flat same as others. Many PCB factories are unable to do such capability.
The key technology is how we fill vias and guarantee there is no any solder (surface finishing) in the holes.
Filled via in pad is a way to achieve intermediate density with an intermediate cost compared to using blind/buried vias. Some of the key advantages associated with using the via in pad technology are:
.Fan out fine pitch (less than .75mm) BGAs
.Meets closely packed placement requirements
.Better thermal management
.Overcomes high speed design issues and constraints i.e. low inductance
.No via plugging is required at component locations
.Provides a flat, coplanar surface for component attachment
Via in big pads are not a big problem.but for BGA,that is technology.As BGA pads are very small,10mil or 12mil,and there is no enough space.Manufacturing is not easy as other boards.

Via In Pad PCB

Via In Pad PCB,6Layer Via In Pad PCB,Touch Pad PCB,Via In Pad

Storm Circuit Technology Ltd , https://www.stormpcb.com